Guerrilla Marketing Field Guide. Jay Levinson Conrad и др.
- Тип: Текст
- Авторы:
- Издательство: Ingram(2020)
- Серия: Guerrilla Marketing
- ISBN: 9781613081860
- Язык: Английский
1365.92 руб.
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- Жанры: Реклама, Product placement, PR, Малый и средний бизнес
- Описание
- Фрагмент
Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers—all inside, battle-tested, and ready to employ.The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.
