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Eyewitness: The rise and fall of Dorling Kindersley. Christopher Davis

Купить Eyewitness: The rise and fall of Dorling Kindersley
  • Тип: Текст
  • Автор: Christopher Davis
  • Издательство: Ingram(2020)
  • ISBN: 9780857191366
  • Язык: Английский
1138.14 руб.
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By the close of the last millennium Dorling Kindersley had become one of the most recognisable brands in publishing. Across the range of illustrated household reference titles, from children&apos;s books to travel guides, its distinctive look of colourful images cut out against a white background could be seen on bookshelves throughout the country – and indeed the publishing world. <br/> Apart from three minor acquisitions, DK had grown organically over 25 years to be a publicly listed company with a turnover of ?200 million, some 1500 employees, publishing arms across the English language markets, a 50-strong international sales force that dealt with more than 400 publishers, a direct selling business with 30,000 independent distributors, and had expanded its skills for delivering handsomely designed reference books into the new media of videos, CD-ROMs and online educational content. Then a series of catastrophic printing decisions brought the company to its knees, and ultimately into the arms of Pearson. <br/> Christopher Davis is uniquely positioned to tell the story of DK&apos;s rise and fall. He joined the company at its foundation and in due course became Group Publisher. The narrative he provides is a dual one, encompassing the visionary genius of Peter Kindersley and the publishing revolution he fomented, and charting the remarkable, sometimes precarious, frequently hilarious, roller-coaster ride as the company grew from a handful of people in a studio in South London to a substantial global business. <br/> In the rapidly changing publishing climate of today, this book is also a nostalgic reminder of a time when creativity could flourish unburdened by the shackles of corporate bureaucracy.

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